Posts Tagged ‘Personal Product’

Advantages of Search Engine Optimisation 2020

September 23rd, 2022

Every business needs to invest in search engine optimization. Search engine optimization is the process of optimizing your website to maximize organic traffic from search engines. The leading search engines are Google,Guest Posting YouTube, Bing, and Yahoo.

This blog is a warning to everyone that does not have an effective SEO strategy. You are making a huge mistake by not leveraging all of the below SEO benefits.

You are losing money every day your website is not optimized in the search engines.

Here’s why.
There are people searching for your products or services on search engines

There are over 3.5 billion people online. 93% of online activities start on a search engine. There are 40,000 searches every second, and 4 billion searches per day. There are millions of opportunities for your business to become found on search engines. One of the most important benefits of SEO is that your customers are using search engines daily.
SEO pulls-in quality traffic

Traffic on search engines is the best traffic. Why? Because people are actually searching for the problem you solve. You can “pull” traffic to your business. You do not have to “push” out advertisements to persuade people to buy. Search traffic is already interested in your products and services. This is why the SEO industry is worth $79 billion in 2020.
SEO traffic is more likely to convert

SEO traffic is more likely to convert than other sources of traffic. In fact, search traffic has the best conversion rates for most websites. By positioning yourself on search engines, you are positioning your business to win more conversions.
SEO increases sales and leads

SEO is not a myth. You will increase your leads and sales if you offer a valuable product or service.

However, you must invest in the best SEO strategy. With a winning SEO campaign, your business will be on its way to higher conversions.
SEO can decrease your cost per acquisition

Another benefit of SEO is that it is “free”. It is far less expensive than advertising to acquire customers. The only costs in SEO are the costs to hire the best SEO company. Unless you have experience in website coding and Google algorithms, you will need an SEO firm or agency to grow your rankings and reap the benefits of SEO.
SEO does not involve any paid advertising

You do not have to advertise if you have strong SEO standings. You can increase your website traffic without having to pay per click. An effective SEO strategy can help you scale back your advertising dollars, and invest them in more efficient areas.
Top SEO rankings provide 24/7 promotion

SEO is 24/7. It does not sleep. Yes, that’s another one of the benefits of SEO. Your rankings do not disappear overnight. You can increase your website traffic all day, every day. Once you rank high in search engines, they will promote your business while you are sleeping.
SEO builds trust and credibility

People trust Google. They use it every day to find what they are looking for. By ranking high on search engines, your business will build trust and credibility with your audience. In fact, 37% of search engine clicks are on the first organic listing.
SEO is a long-term strategy

SEO is a long-term strategy. It can take 6-12 months to see optimal rankings. However, just as it takes time to move up the rankings, it takes time to move down the rankings. Once you are placed in top positions, you rarely move down. The only reason this would change is due to rising SEO competition or changes in the Google algorithm.

Top 10 Dynamic SEO Strategies For 2017

March 14th, 2022

SEO is hardly a well-defined science. Even after all these years, it remains unpredictable and it evolves over time. And I always think like, there is no point in predicting the outcome of your SEO practices unlike or unless you find the right strategies that can push your results. After all these evolutions underwent by Google search engine, one thing is sure as anything, an effective SEO strategy is no longer about keyword stuffing and link counts but about quality in everything.

This article will cover the 10 best SEO strategies that will benefit in your quest for adaptable Digital Marketing ideas.

Optimize Your Website For Mobiles

Mobile optimization has been important for years and it is a known fact that more than 50% of Internet users prefer mobile devices for web browsing (Reference: As per the survey conducted on Oct 2016). Followed by this survey, Google launched their Mobile-first index on Nov 2016. However, with this update, Google took a strong stand that, they began using Mobile version of any website as its primary index. This seemed to be a sudden change of course but it was nothing but understanding their most important aspect, the users. This refers to the significance of a mobile optimized site.

And I personally suggest implementing Structured Data in your mobile websites, because Google admires that.

And in order to optimize your website for mobile and tablet environment successfully, I suggest using WordPress Mobile optimizer. It will help automate your website by automatically adapting to the environment as it senses the kind of device it is being viewed on or else you can create a mobile friendly website by your own. Either way, it is worth spending your time and money on it.

Google Featured Snippets

It’s been two years now since Google launched snippets and still for many marketers it is more like a mystic puzzle. If you are not yet convinced that the Google Featured snippets can be helpful in your SEO, then today is my opportunity to change your perspective.

There are few important facts regarding the snippets. First, Featured snippets always come before organic results. And that’s why I used to call them ‘#0 ranking position’. In this scenario, the first organic results itself will be pushed downwards below the ‘people also ask’ box.

Moreover, You will always get two listings in the result page for a single page. Remember Featured snippet may not always come from the first organic result but definitely, you will get two listings.